Door N°

13

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Mobility

Margo Maps

Walking directions that notice the nice streets.

Client

Margo Mobility

Role

Product designer

Year

2022

Gradient Möbius loop on a warm yellow background

The brief

Margo Maps asked a simple question: what if walking directions cared about the walk and not just the destination?

What we made

We added a nice streets layer built from local tips, shade and quiet scores, and a route slider that trades a few minutes for a much better view.

The outcome

Pilot users chose the scenic route 61 percent of the time. This one sits behind the secret thirteenth door.

Pearly knotted sculpture on an orange background

Keep exploring

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